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Learn how to turn your store data into buying, marketing and cashflow decisions.

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Getting started

Core concepts

Grow revenue

Cut costs

Free up cash

Tutorials · Marketing & statistics

Use your own sales data to decide what deserves traffic and budget.

Tutorial · Video included

How to use the conversion rate statistic

Find products that deserve more traffic, and spot the pages that waste it.

New — coming this week

Tutorial · Video included

How to use Super products to find your proven winners

One checkbox that filters your whole catalog down to items worth backing with money.

New — coming this week

Frequently asked questions

Because the variant is (nearly) sold out — not because demand dropped. Trending recalculates the suggestion on a faster clock (the average of your comparison window and the last three days). With no stock left there is nothing to sell, so the number collapses. Check the In stock column first: near zero stock, trust the regular Order Quantity; healthy stock with low trending means genuine cooling down — order less.

First check your period length — on windows shorter than about 30 days the rate is usually distorted, not rising. Returns arrive one to two weeks after the sale, so a short window counts this week's returns against this week's few sales. Still high on 30+ days? Compare Return rate in period against Return rate since start: both high is a product problem (fit, fabric, photos); only the period high means something changed recently — a new batch, photo or ad audience.